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Hi,
I am conducting research for Katherine Burton Jones, Assistant Dean of IT at Harvard Divinity School. I am studying the current use of web 2.0 by museums and whether these efforts have been successful in marketing your museum. Specifically, who is the target audience and how do you measure whether you are reaching them, building awareness, and enhancing engagement with your museum. Please share any information that you can on this topic. If you do not want me to cite your museum in this paper, please let me know. Otherwise, let me know how your information should be cited.
Thanks very much,
Sherry McIntosh
Sherry McIntosh | Dec 21, 08:33 AM